Posted by
duke
172 days ago
(http://encyclopedia.thefreedictionary.com)
Category: This Day in History
New Coke was the sweeter drink introduced in 1985 by The Coca-Cola Company to replace its flagship soda, Coca-Cola. The move was intended to cater to a seeming public preference for a sweeter soft drink and to combat Pepsi's growing popularity. Public reaction was devastating, and the new cola quickly entered the pantheon of major marketing flops. What happened when Coke's original formula, renamed "Coca-Cola Classic," was reintroduced?
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Posted by
duke
172 days ago
(http://encyclopedia.thefreedictionary.com)
Category: This Day in History
New Coke was the sweeter drink introduced in 1985 by The Coca-Cola Company to replace its flagship soda, Coca-Cola. The move was intended to cater to a seeming public preference for a sweeter soft drink and to combat Pepsi's growing popularity. Public reaction was devastating, and the new cola quickly entered the pantheon of major marketing flops. What happened when Coke's original formula, renamed "Coca-Cola Classic," was reintroduced?
Discuss
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Tell a friend
Bury
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